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Game 7 of 2014 World Series gives Fox a home run in ratings

San Francisco Giants left fielder Michael Morse (38) singles for the game winning hit scoring San Francisco Giants third baseman Pablo Sandoval (48) in the fourth inning of Game 7 of baseball's World Series against the Kansas City Royals Wednesday, Oct. 29, 2014, in Kansas City, Mo.
San Francisco Giants left fielder Michael Morse (38) singles for the game winning hit scoring San Francisco Giants third baseman Pablo Sandoval (48) in the fourth inning of Game 7 of baseball’s World Series against the Kansas City Royals Wednesday, Oct. 29, 2014, in Kansas City, Mo.
(Paul Kitagaki Jr. / AP)
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Game 7 of the 2014 World Series between the San Francisco Giants and Kansas City Royals helped Fox score big in TV ratings.

The final game of the series, in which the Giants defeated the Royals, 3-2, averaged 23.5 million viewers and a series-high rating of 13.7. About 52 million people tuned in to watch all or part of the game.

The broadcast was up 69% in ratings and 76% in viewers compared to Tuesday’s Game 6.

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In local markets, Kansas City posted a rating of 58.3, the highest metered market rating for any MLB game on record. San Francisco earned a rating of 38.8.

A year ago, Game 6 between the Boston Red Sox and the St. Louis Cardinals, in which the Sox won the series, drew about 18 million viewers.

Though it started off slow, the seven-game 2014 World Series ended up averaging a household rating of 8.2 and 13.8 million viewers.

Fox was the No. 1 network in the key 18-to-49-year-old demographic six of the seven nights the 2014 World Series aired.

“The incredible 2014 postseason has once again provided FOX with a top-10 prime time show and has made FOX Sports 1 the fastest-growing network in all of television,” Eric Shanks, Fox Sports president, said in a statement. “Combine that with a record-breaking World Series for FOX Deportes and FOX Sports GO, and another dominant season for our local FOX Sports Regional Networks, and our overall Major League Baseball business has never been stronger.”

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