Fox Entertainment Group

Studios want to get you rental movies much quicker — for a price

Studios want to get you rental movies much quicker — for a price

Confronted with dwindling home entertainment profits, major Hollywood studios are pressuring theater chains to let people watch new movies much earlier than usual.

Though details have yet to be finalized, most of the studios agree that they must come up with new ways to shorten the gap between a movie’s theatrical release and its home video debut, according to people familiar with the talks who were not authorized to speak publicly.

Such moves have previously sparked massive resistance from cinema operators, who feared that consumers would avoid watching movies on the big screen.

But major chains such as AMC and Regal are open to shrinking the so-called theatrical...

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