Topics

Charles de Gaulle
Flying 'superpremium' on Etihad, Emirates, Air France, more
Flying 'superpremium' on Etihad, Emirates, Air France, more

If your in-flight wish list includes designer cutlery and food with Michelin-starred provenance, take note. As airlines eye the success of the private-jet industry and re-invest their profits of the last few years, many have decided to woo celebrities, top executives and the ultra-wealthy by ushering in the era of making first class classier — or, to use the industry's word, "superpremium." Lie-flat seats? They were a wonder when introduced by British Airways in 2000, but they're common now in first and business classes. So carriers hoping to lure the wealthiest travelers, especially those based in Asia and the Middle East, are scrambling to turn seats into suites...

Loading