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Jon Gruden
World Cup: Guess what? People are watching
World Cup: Guess what? People are watching

The World Cup has been a boon to ESPN, not that the all-powerful sports media player needs it. The network carved out an overnight rating of 6.3 for the U.S.-Germany game -- well below its record 9.1 rating (18.2 million viewers) for the Americans' previous match with Portugal but impressive for an early weekday start time. The drop in TV audience partly was made up on the live-stream portion, which peaked with an ESPN website record for concurrent watchers. The online crowd was sizable enough to cause a temporary crash with the streaming. Adding to ESPN's blessings, the U.S. landed in the later time slot for its next game, Tuesday against Belgium. The kickoff (1 p.m.,...

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