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Fashion veteran Max Azria has a new gig.
May 31, 2017
New York Fashion Week spring-summer 2013: BCBG Max Azria
Sept. 6, 2012
March 22, 2014
Key moments in the history of BCBG Max Azria Group. 1989 Max Azria launches BCBGMaxAzria and opens first headquarters on 9th street in downtown Los Angeles 1990 The brand’s first catalog is distributed. 1991 Lubov Azria joins the company. 1992 The first BCBGMaxAzria store opens in Brentwood 1995 First international boutique opens in Montreal; footwear launches; Azria is awarded California Designer of the Year; Charlize Theron models in first ad campaign. 1996 BCBGMaxAzria debuts at New York Fashion Week 1997 BCBG.com launches 1998 Acquisition of Herve Leger 1999 Opening of Paris flagship with Max Cafe restaurant. 2001 BCBG Girls launches 2004 Max Azria Atelier line of gowns is introduced 2006 Sharon Stone wears Max Azria Atelier to the Cannes Film Festival 2008 More youthful BCBGeneration launches 2009 Azria collaborates with Miley Cyrus on line for WalMart called Miley & Max; Viola Davis wears Max Azria Atelier to Golden Globes; first BCBGMaz Azria fragrance is introduced. 2010 Launch of bridal collection 2012 Madonna wears Herve Leger on her MDNA World Tour 2013 Herve Leger partners with Mattel on a Barbie 2014 BCBGMax Azria celebrates 25 years with retrospecive exhibition.
May 11, 2014
All the Rage
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Feb. 12, 2010
Business
BCBG Max Azria Group is the latest Southland clothing company to lay off employees in California.
Oct. 19, 2016
BCBG Max Azria Group, the once-glamorous retailer that has dressed the likes of Drew Barrymore and Kate Winslet, filed for bankruptcy protection Wednesday.
March 1, 2017
Sept. 14, 2010
BCBG Max Azria Group will create women’s clothing for the retail chain’s stores in Europe.
Dec. 8, 2006
March 6, 2014