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Mark Cuban not impressed by apology from Clippers' DeAndre Jordan

Apology not accepted. Not even close.

Mark Cuban apparently not only thought DeAndre Jordan's Twitter regrets over failing to inform the Dallas Mavericks owner about his backing out of a commitment to his team were insincere, he also questioned their authenticity.

"When is an apology not an apology?" Cuban wrote Saturday on his messaging app Cyber Dust. "When you didn't write it yourself. Next"

Jordan was vacationing in the Caribbean at the time his two tweets appeared Friday apologizing to Cuban and Mavericks fans for his decision to sign a four-year, $87.6-million contract with the Clippers after originally saying he was headed to Dallas.

Cuban pretended to not know who Jordan was Saturday during an interview on NBA TV during the Mavericks' summer league game.

"I have no idea who you're talking about," Cuban said dryly when asked about the Jordan situation.

Cuban told a Dallas radio station he was moving on after Jordan texted the club owner that he was on a date last week when he was actually at dinner with teammate Blake Griffin. Jordan later ceased communications with Cuban before re-signing with the Clippers.

"We've got an obligation to Mavs fans to do the best we can for the organization and every minute we spend worrying about all the nonsense is a minute I'm not working for Mavs fans," Cuban told the radio station. "That's my priority. How are we going to do the best job possible? If I'm moping or getting mad, how does that help Mavs fans? How does that help our team?"

The Dallas Morning News took a shot at Jordan on the weather report on its Facebook page, writing that Sunday's forecast called for sunny skies and temperatures that could reach 98 degrees.

"Unless, of course," the newspaper wrote, "the weather is like DeAndre Jordan, in which case, without notice, it may decide to rain or snow or say 'build around me' and then never return your calls or something. Angry, what? No, no . . . just making a statement about how weather is hard to predict, that's all."

For those wondering, the NBA schedule won't be released until next month, but with this much sustained intrigue it's a safe bet the Clippers will be playing the Mavericks on opening night or Christmas — or both.

Jordan — or, for conspiracy theorists, whoever manned his Twitter account — appeared to be moving on after issuing his apology to Cuban.

"Let's get back to talking about basketball and winning games in 2015," Jordan tweeted. "Thank you! #ClipperNation @clippersteveb #Home."

A photo accompanying the tweet showed the back of Jordan's jersey, a symbolic view of sorts for Mavericks fans after Jordan had turned his back on them.

ben.bolch@latimes.com

Twitter: @latbbolch

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