Robin Thicke is really trying to get her back -- and keep us around.
The pop-R&B crooner used the Billboard stage to dedicate a new song to his estranged wife, Paula Patton.
The tune, "Get Her Back" was a saccharine, retro-dipped groove. It was a sweet gesture, but it didn't woo us the way Thicke normally does ("Lost Without U," "For the Rest of My Life").
Turns out "Get Her Back" serves another purpose: It's the lead single from his new album.
Thicke will issue his as-yet-untitled seventh album on July 1, his label announced Thursday.
The new album arrives just a year after his last effort, "Blurred Lines," the title track of which became the singer's biggest hit and the bestselling single of 2013.
But the success of "Blurred Lines" came with a price.
There was a disastrous performance with Miley Cyrus at the 2013 MTV Video Music Awards, reports of infidelity and a messy suit with Marvin Gaye's family over his smash hit.