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VIDEO | 05:50
LA Times Today: OpenAI takes its pitch to Hollywood creatives after launching controversial video tool

LA Times Today: OpenAI takes its pitch to Hollywood creatives after launching controversial video tool

Watch L.A. Times Today at 8 p.m. on Spectrum News 1 on Channel 1 or live stream on the Spectrum News App. Palos Verdes Peninsula and Orange County viewers can watch on Cox Systems on channel 99.

OpenAI is making a bold push into the entertainment and film industry with a new text-to-video tool called Sora. In an effort to grab Hollywood’s attention, a series of AI-generated short films were screened here in L.A.

Business entertainment writer Wendy Lee wrote about how the AI films went over with the audience.

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