Pepsico may sell its Wilson Sporting Goods unit.

The Purchase, N.Y.-based soft-drink maker said it is studying the feasibility of selling the unprofitable unit, which accounted for $248 million of Pepsico Inc.’s total 1984 revenue of $7.7 billion. Wilson, however, operated at a greater loss in 1984 than the year before. Pepsico said the possible divestiture, combined with its previously announced plans to withdraw from the transportation business, would allow the company to concentrate on its beverage, snack food and food-services businesses.