The Region : Diet Pill Firm Will Pay $162,500 Fine
A Van Nuys company that sells pills that it claims make dieters “dream away” unwanted pounds while sleeping agreed to halt sales in California and pay a $162,500 fine to settle a false advertising suit filed by Ventura County. Nutri-Market Co. officials said “Dream Away “pills will continue to be sold in other states. A 42-tablet jar of the pills is sold by mail for $19.95. Richard Brungard, a Ventura County deputy district attorney, said, “The only part of the product that worked was the 1,200-calorie diet that you were supposed to follow after buying the pills.” The firm began a $2-million television ad cammpaign last year.
Start your day right
Sign up for Essential California for news, features and recommendations from the L.A. Times and beyond in your inbox six days a week.
You may occasionally receive promotional content from the Los Angeles Times.
