“This is an example of American ingenuity...
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“This is an example of American ingenuity at its best. . . . Here is a cigarette that offers good taste and pleasure by heating rather than burning.”
--Richard Kampe, an executive with R.J. Reynolds Tobacco Co., discussing plans to test-market his company’s “smokeless” cigarette.
“Just because they remove a vast amount of the visible smoke does not eliminate all of the noxious chemicals. The visible particles are reduced, but it doesn’t make it safe for nonsmokers.”
--Athena Mueller, general counsel for Action on Smoking and Health.
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