Does pink mean negative and blue mean positive or blue mean negative and pink mean positive?
And does a positive mean you’re positively not pregnant and a negative mean you’re . . . geez .
Welcome to the world of at-home pregnancy testing. Used to be you just went to a doctor and the rabbit told the tale.
But this year women are expected to spend $175 million on pregnancy kits, more than double what they spent in 1988.
Why the boom?
They are cheaper and quicker than waiting for a doctor’s appointment. And they have been improved over the years.
“They used to be like small chemistry sets,” says a spokesman for a San Diego firm that manufactures the tests.
See Pharm Report, E2