Seychelle Creates New Distribution Unit

Seychelle Environmental Technologies Inc. said Friday that it has formed a new unit to handle direct sales distribution of its air and water filtration products in North America and Japan.

In a press release, Seychelle said it expects its new Asante International Inc. unit to begin with about 5,000 distributors and to grow to 25,000 distributors in North America and 10,000 in Japan within one year.