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Gateway Scrapping Plan to Revive Amiga Trademark

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Bloomberg News

Gateway Inc. sold its Amiga trademark and remaining Amiga computers to closely held Amino Development Corp. of Maple Valley, Wash., scrapping a plan to revive the multimedia pioneer it acquired two years ago. Terms of the sale, which is effective immediately, weren’t disclosed. San Diego-based Gateway, the No. 2 direct seller of personal computers, gained the Amiga name in March 1997 with the purchase of Amiga Technologies, whose Amiga multimedia PC from the 1980s retained a core group of fans. The company said it decided to sell the brand after combining Amiga’s software engineering with its own strategy to sell a line of scaled-down computers known as Internet appliances. Gateway said it will retain ownership of all patents it gained with Amiga. Gateway shares rose $1.94 to close at $72.06 on the New York Stock Exchange.

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