Pornographic E-Mail to Be Labeled, FTC Says
From Bloomberg News
Pornographic spam e-mail must be labeled as such starting May 19, or senders will face fines, the Federal Trade Commission said in adopting rules to implement an anti-spam law passed in December.
Such unsolicited commercial e-mail must start the subject line with the term “sexually explicit” in capital letters and carry similar identification in the message body, according to the regulation posted on the FTC’s website.
The law, which took effect Jan. 1, lets states seek damages of as much as $250 per violation or $2 million in total.
The label requirement doesn’t apply if the recipient agreed to accept such messages.
