Wal-Mart to sell Stewart craft line
From Times Wire Services
Martha Stewart Living Omnimedia Inc. will sell its arts and crafts line and its wedding items in Wal-Mart stores in the U.S. and Canada starting this month.
Martha Stewart began selling the craft products, which include paper, pens and activity kits, at craft stores in the U.S. last year. The Martha Stewart Celebrate line includes, as described in the New York-based firm’s news release: “ready-made, paper-based weddings essentials such as stationery, guest books, embellishments, favor boxes, cake toppers and customizable centerpieces, as well as flower baskets and ring pillows.”
“Anything that makes the job of the host and hostess easier is of the utmost importance to us,” Stewart said.