Kobe Bryant for Hublot celebration

Kobe Bryant of the Lakers.

Kobe Bryant of the Lakers. (Jesse Grant / Getty Images)

March 22, 2013 1:30 PM PT

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Kobe Bryant was named the new Hublot brand ambassador.

Kobe Bryant for Hublot

Kobe Bryant models the Hublot King Power Black Mamba watch. (Joe Klamar / AFP / Getty Images)

Kobe Bryant for Hublot

Kobe Bryant and Hublot Chief Executive Ricardo Guadalupe. (Joe Klamar / AFP / Getty Images )

Kobe Bryant for Hublot

Actress Garcelle Beauvais. (Jesse Grant / Getty Images)

Kobe Bryant for Hublot

Bryant and actor Zac Efron. (Jesse Grant / Getty Images)

Kobe Bryant for Hublot

Kobe Bryant and stylist Brad Goreski. (Jesse Grant / Getty Images)

Kobe Bryant for Hublot

Actor Jesse Williams. (Jesse Grant / Getty Images)

Kobe Bryant for Hublot

Vanessa and Kobe Bryant. (Jesse Grant / Getty Images)

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