Advertisement
VIDEO | 04:01
LA Times Today: Would you pay $400 for this designer pineapple?

LA Times Today: Would you pay $400 for this designer pineapple?

Watch L.A. Times Today at 7 p.m. on Spectrum News 1 on Channel 1 or live stream on the Spectrum News App. Palos Verdes Peninsula and Orange County viewers can watch on Cox Systems on channel 99.

Share
A growing trend of luxury fruit has consumers paying hundreds of dollars to get a taste of new and rare produce. Fruit lovers, chefs and influencers are racing to get their hands on products like the rubyglow pineapple, which sold out at $400 a pop.

L.A. Times staff writer Cindy Carcamo brought Lisa McRee the story.

Advertisement