Ralph Lauren unveils U.S. Olympic team closing ceremony garb


This article was originally on a blog post platform and may be missing photos, graphics or links. See About archive blog posts.

Ralph Lauren, the brand that’s long been an official provider of Team USA’s most high-profile Olympic wear, took Wednesday’s 100-day-out mark from the 2012 London Games to unveil some of what the American competitors will be wearing -- at least for the closing parade and around the Olympic Village.

The U.S. Olympic and Paralympic closing ceremony parade uniforms and village wear were unveiled in a ‘Today’ show segment, and sketches of the outfits were made available to the media. The closing ceremony garb has a kind of yacht/tennis club vibe, white uniforms with accents in red and navy.


The women’s closing ceremony uniform pairs a white button-front blouse (emblazoned with a red, white and blue Team U.S.A. logo and the label’s Big Pony logo in navy) with a knee-length skirt that also buttons down the front to create a shirt dress look. The men’s version pairs a similarly logofied white button-front sport shirt and white pleat-front trousers, and both outfits are accessorized with silk repp-stripe belts in red, white and navy blue pattern, that, for the women, also appears on a silk scarf that ties at the neck.

The village wear offerings include a range of more casual pieces, including mesh polos, shorts, sweatshirts, tanks and tunics, heavy on the navy blue with red accents.

The big reveal -- the U.S. Olympic Team’s opening ceremony uniforms -- is set for sometime this summer in advance of the July 27 kickoff of the 2012 London Olympics.

For those who might want to get into the Olympic spirit early, the consumer version of the Ralph Lauren 2012 Team USA Olympic collection is now available online, and is expected to hit Ralph Lauren stores, Team USA shops and select department stores in May.

Let the march of the Olympic merchandise begin!


The big game is in Olympic merchandising


Apparel makers drape Americans in red, white and blue style

Loudmouth Golf to outfit U.S. Olympic men’s beach volleyball team

-- Adam Tschorn