Eater will pay you $25 to shut down your food blog


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If you’ve ever thought about starting your own food blog, today is the day to do it. Why? Because Eater, in conjunction with the launch of Eater National, will pay you $25 to shut it down. Is Eater’s offer awesome, bold, obnoxious, desperate or a joke? You be the judge. But Eater’s halfhearted attempt to become the Andrew Carnegie of the food blogosphere hasn’t received a warm response.

Part of the point of Eater National is to parse, aggregate and save you from the massive amount of noise generated by the digital food universe... Given that the internet is about 1,000,000 cutesy food blogs too vast, for a limited time only, Eater is offering $25 to any food blogger who will agree to shut his or her food blog down (and post this yellow notice on the site).


Eater, which is owned by Curbed, also launched a redesign of its existing network of sites, which now feature ‘sponsored posts’ (i.e. advertisements) in the main body of the blog and mini-maps alongside many posts. In addition to its New York, Los Angeles and San Francisco sites, Eater plans to launch sites for Chicago, Miami and Portland, Ore.

Forget it, kid. This town just ain’t big enough for your food blog and Eater.

-- Elina Shatkin