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A marketing message of snorts

This article was originally on a blog post platform and may be missing photos, graphics or links. See About archive blog posts.

One enterprising butcher in southern Germany has found a unique way to draw attention not only to Euro 2008 but to his shop by installing a display of soccer-playing pigs outside the store.

The life-sized swine are made of plastic, so movement on and off the ball is understandably slow, but the pigs have produced a smile or two from passersby, even from those who do not follow the world’s game.

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Germany plays Turkey today in the tournament semifinals in Basel, Switzerland. On Thursday, Spain plays Russia in the other semifinal in Vienna.

--Grahame L. Jones


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