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Foreclosure Hurts: The Commercials

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It’s a Multimedia Monday Morning at L.A. Land. We’ve got video, music and some audio. All we need is a title sponsor.

Video: This can’t be good for buyer morale: The Ad Council is rolling out a series of ‘foreclosure prevention’ public service spots. The blog at Inman.com has links to the Ad Council spots, as well as this one from the Mortgage Bankers Assn.

Who’s paying? The mortgage industry, hoping to limit foreclosure-related losses: The Inman blog: ‘Why would lenders pay for ads that acknowledge the mental anguish that financial troubles can bring on a family? Lenders rack up $30,000 or more in costs on every mortgage they foreclose.’

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Music: We told you earlier about our new favorite Housing Bubble anthem, ‘Beach Trash,’ by the Manhattan Beach band Thin Ice. We have since learned that the Brian Wilson of this group is former Manhattan Beach Mayor Russ Lesser.

Audio: Your blogger bloviates extensively in this podcast interview at Blown Mortgage.

Comments? Thoughts? Insights?
Photo Credit: The Ad Council

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