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Is Corona beer losing its fizz?

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Here’s another scary recession story: Sales of Corona Extra, the most popular imported beer in the U.S., are declining.

So are shipments of No. 2 Heineken, as measured by Beer Marketer’s Insights, a trade publication. Overall, imports have lost ground to cheaper domestic beers and craft beers, such as Sam Adams and Fat Tire, researchers say in the story from the Los Angeles Times’ Business section.

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It appears that when the economy goes into the tank, drinkers look for something less expensive in which to drown their sorrows.

-- Nancy Rivera Brooks

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