Yahoo looks into buying Hulu, but is Hulu for sale?


This article was originally on a blog post platform and may be missing photos, graphics or links. See About archive blog posts.

Yahoo recently approached Hulu about possibly buying the online TV and movie service, according to reports.

The potential takeover talks were unsolicited by Hulu and it isn’t clear whether the streaming video service is looking to be bought, The Times’ Dawn C. Chmielewski and Ben Fritz said in a report on our sister blog, Company Town.


From Chmielewski and Fritz:

The company, whose owners include media giants News Corp., Walt Disney Co. and Comcast Corp., has been struggling to find a balance between the desires of consumers to watch shows free online and its owners’ interest in protecting the value of their programming. Late last year, it launched a paid subscription service to complement its free offerings. Although there has been interest in the company, it remains unclear whether its owners have any desire to sell. Hulu has not taken any traditional steps associated with a sale such as retaining an investment bank to field offers. However, it is currently undergoing a restructuring that would give Chief Executive Jason Kilar and his executive team greater autonomy while imposing new rules on the availability of television content.

Word of the talks spread on Tuesday afternoon and was confirmed to Company Town by people close to the companies.

To read more about the talks between the two tech companies, head over to Chmielewski and Fritz’s report, ‘Yahoo approaches Hulu about possible acquisition.’


Google buys SageTV in move to beef up Google TV

Yahoo buys IntoNow, maker of TV ‘check-in’ app for iOS devices


Amazon adds streaming video to Prime subscriptions in a bid to rival Netflix, Hulu

-- Nathan Olivarez-Giles