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ATV Systems

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As a result of effort to refocus attention on its restaurant operations, ATV Systems of Santa Ana posted a third-quarter profit of $460,000 for the three months ended Dec. 31, reversing the $2-million loss it suffered in the year-ago period.

Revenues for the maker of counter-top computers for restaurants edged up 4% to $7.5 million from $7.2 million. The small rise in revenue is “pretty good for us,” said an ATV spokeswoman, when considering the company is now “very profit oriented.”

ATV third-quarter profits were the result of a greater focus on its “central core market place: the restaurant industry,” the spokeswoman said. “Last year, we were more diversified.”

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That diversification was blamed for ATV’s $30-million loss in fiscal 1984. To raise cash and rid itself of unprofitable operations, the company sold off a division that serviced its restaurant computers and another division that leased IBM-compatible computer equipment. ATV was also forced to write off development costs of computerized equipment for supermarkets.

To cut other costs, the company reduced its work force to about 350 from 1,280 through a combination of layoffs and the transfer of employees to divisions that were sold.

The company claims it dominates point-of-sale restaurant computers field with a 60% market share.

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