The Nation - News from May 12, 1987
New York unveiled a series of ads, aimed mostly at heterosexuals and especially at women, promoting the use of condoms to battle the spread of AIDS. One newspaper ad shows a woman’s purse with the contents, including two condom packets, spilled out. “Don’t go out without your rubbers,” is its message. Mayor Edward I. Koch announced the campaign, featuring 30-second television spots, seven print ads and four radio spots, with the theme: “AIDS. If you think you can’t get it, you’re dead wrong.”
Start your day right
Sign up for Essential California for news, features and recommendations from the L.A. Times and beyond in your inbox six days a week.
You may occasionally receive promotional content from the Los Angeles Times.
