SHORT TAKES : Lewis Telethon Coming to L.A.
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LAS VEGAS — The Jerry Lewis Labor Day Telethon, an entertainment fixture here for 17 years, will move to Los Angeles this year, officials of the Muscular Dystrophy Assn. said today.
“It’s really a matter of economics,” Jerry Weinberg, director of field organization for the MDA, said in a telephone interview from the association’s New York City headquarters. “We’ve always brought most of the talent in from Los Angeles, and there was a cost involved. It was much more cost-effective to move to Los Angeles.”
The telethon has raised more than half a billion dollars during its 17-year run in Las Vegas, including a record $42,209,727 last September.
Lewis, 63, could not be reached by phone for comment on the move.
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