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Datum : ANAHEIM

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Nature of Business: State-of-the-art time and frequency systems and equipment Total employees: 271 In Orange County: 87 Stock listing in The Times: On NASDAQ as “Datum” Ticker Symbol: “DATM” Friday’s Stock Close: $2.50 Change: Down $0.13 Analyst Review: “Datum makes time crystal oscillators and atomic clocks that are so accurate they can test Einstein’s theory of time and space travel. The problem is 75% of its products were geared to defense industry. It has been trying to convert to a more commercial base, but it is a difficult, slow process. One bright spot is that Datum acquired a Texas-based telecommunications company, Austron, which has become the heart of its growth. For now, the question is, ‘Is it going to be a winner in the stock market?’ The past year indicates that its going to be a wallflower at least for the short term, but if the company holds its own for the next two years, it has a good shot at working its way out if its malaise.” --Charles Kaplan, analyst Herzog Heine Geduld, New York SALES and PROFITS Dollar amounts in millions

Fiscal year ending Dec. 31 Dec. 31 Dec. 31 3 Qtrs. 3 Qtrs. 1989 1990 1991 1991 1992 Sales $37.0 $29.3 $31.6 $23.9 $20.8 Profits $1.4 ($1.0) $.697 $.572 ($.456)

Corporate Outlook: “Datum is uniquely positioned in high-technology markets for exacting frequency sources and precision timing instrumentation. Originally considered as a specialized government supplier, the company has, in recent times, invested its research and development funds and marketing energies to increase international sales and penetrate domestic telecommunications markets.” --Louis B. Horwitz, chairman/president RETURN ON INVESTMENT : 3-YEAR SUMMARY AND YEAR-TO-DATE

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Fiscal year ending Dec. 31 Dec. 31 Dec. 31 3 Qtrs. 1989 1990 1991 1991 52-Week High $5.13 $4.75 $4.63 $4.63 52-Week Low $3.88 $1.63 $1.88 $1.88 Book Value Per Share $6.89 $6.38 $6.92 $6.88 Price Per Share $4.63 $2.00 $3.25 $3.88 Net Earnings Per Share $0.50 ($0.40) $0.28 $0.23 Price-to-Earnings Ratio 9:1 N/A 12:1 13:1 Avg. Return on Investor Equity 8% N/A 4% 4%

Fiscal year ending 3 Qtrs. 1992 52-Week High $4.38 52-Week Low $2.13 Book Value Per Share $6.84 Price Per Share $2.50 Net Earnings Per Share ($0.18) Price-to-Earnings Ratio N/A Avg. Return on Investor Equity N/A

For more information call or write, Datum Inc.: 1363 S. State College Blvd., Anaheim, Calif. 92806-5790. (714) 533-6333 Source: Datum Inc. Researched by DALLAS M. JACKSON/Los Angeles Times

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