SMALL BUSINESS
Compiled by Susan Christian Times staff writer
The Harvard Way: It’s an Ivy League kind of conference.
The Harvard Business School Assn. of Orange County will sponsor an entrepreneurs conference on April 25 at the Hyatt Regency in Irvine. The daylong session will feature as keynote speaker Regis McKenna, whose marketing firm helped to launch the first microprocessor for Intel and the first personal computer for Apple.
Panel discussions include such topics as “Getting Rich Through Patents,” “Marketing Without Money” and “Bypassing the Middleman.”
Cost of the conference is $75. For more information, call (714) 673-2878.
