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CALABASAS : Campaign to Lure, Retain Businesses

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The city of Calabasas and the Calabasas Chamber of Commerce have launched a campaign to lure new business to the region and to keep existing firms from leaving.

About 50 business and community leaders from surrounding cities met Friday at Calabasas City Hall to discuss forming a task force that would work with established businesses as well as those thinking of locating in the Las Virgenes and Malibu areas.

“It’s a message to the business community that we want to keep the existing businesses happy,” said Calabasas Mayor Karyn Foley, who helped organize the campaign. “And, we want to encourage businesses to locate here.”

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Officials from Agoura Hills, Westlake Village and Malibu attended, as did representatives from The Gas Co., Southern California Edison and Pacific Bell. The committee will be known as the Red Team, said Foley, a regional representative to the Southern California Assn. of Governments.

“These teams are strike forces,” said Carol Amenta, executive director of the Calabasas Chamber of Commerce. “Once a business has been identified as having a problem, this strike force goes into action to help them work out their difficulties.”

For more information, call the chamber at (818) 222-5680.

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