Cinema Ride Inc. Opens Times Square Attraction

Cinema Ride Inc., a Studio City maker of 3-D theme park attractions, said it has opened a new $3-million 3-D theater and motion simulation theme park in Times Square in New York City.

Cinema Ride is both the developer and the operator.

The Times Square development is the third such attraction Cinema Ride has built.

Two others, in Las Vegas and west Edmonton in Alberta, Canada, have opened in the last two years, chief financial officer Toufic Bassil said.