Generation Xers, in some areas at least, have more in common with retires people than with baby boomers. Here is a breakdown of how people from the three age groups responded to a recent attitude survey.
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Identify more with...
"Jeopardy" vs. "Wheel of Fortune"
Time alone vs. time with friends
Old jeans vs. new jeans
Local weather vs. national news
* Note: A telephone survey of 300 boomers (33-51), 200 matures (51+) and 200 xers (19-32).
* Source: Yankelovich Partners and TBWA Chiat/Day.