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This chart tracks video sales--alternating weekly among an overall view of the market and profiles of individual segments. Sales data include mass merchandisers and retailers but not most discount outlets.

Theatrical Video Vendors

Year-to-date share of the theatrical video sales market through March 22 and current top-selling theatrical videos:

(Company) Disney; (Share) 25.86%; (Current best-selling video); Peter Pan

Warner Home Video*; 20.07%; Black Beauty

MGM; 6.22%; Princess Bride

New Line/Turner Home Ent.; 3.85%; Austin Powers--International Man of Mystery

Columbia; 13.41%; Air Force One

Fox; 12.28%; Fern Gully 2

Universal Home Video; 10.11%; The Chipmunk Adventure

Paramount Home Video; 8.84%; The Saint

Live Home Entertainment; 2.68%; Platoon

Anchor Bay; 2.18%; Evil Dead 2

*

Market Leaders March 16-22

Top video vendors, in percentage fo sales in all categories

Disney: 19.8%

Warner Home Video: 19.7%

Fox: 10.2%

Universal Home Video: 9.3%

Paramount Home Video: 9.3%

Columbia: 7.7%

Theatrical 76%

Children’s 13%

Television 4%

Exercise 4%

Other 2%

Sports 1%

*Includes MGM, HBO, Turner, New Line and Warner Vision.

Top video vendors, in percentage of sales in all categories:

Source: VideoScan

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