Target Welcomes Special Shoppers

You are never too old to enjoy a chance to discuss your Christmas wishes with Ol’ Saint Nick.

And at the Target in Simi Valley, the jolly oversized elf was very popular Wednesday morning when the department store was closed to everyone except senior citizens and those with physical or mental disabilities.

Santa Claus, who--depending on how old you are--is either Target employee Chris Perego or Kris Kringle, said kids aren’t the only ones who bubble over with energy around Christmas.

One senior asked him for a puppy. Another requested “everything.” Then there were those who just wanted to spread a little of their own holiday cheer--even to the guy in the red suit.

“I got kissed, like, five times,” Perego said.

Students from White Oak Elementary School and their parents showed up to sing, wrap gifts and help seniors and others gather toys, books, appliances and other gifts. The annual event is a result of the partnership between Target and the White Oak PTA.

“It’s a very nice gesture to the seniors,” said Andy Andelman, as he produced two Polaroid photographs of him and his wife visiting Mr. and Mrs. Claus.

He said the best part of the event is helping shoppers who are developmentally disabled, who rolled down aisles in wheelchairs and found help as they picked out gifts.

“When you see them out shopping, you can see the gleam in their face,” Andelman said.

Thirty White Oak parents wrapped gifts while 92 children sang Christmas carols. Another eight guided seniors through the toy section, giving them tips on what their grandchildren might be interested.

“I just think it makes them feel appreciated,” PTA President Wendy Jeffes said. “It’s just easier for the seniors to get around because it’s set aside just for them.”

Irene Russell, 89, who uses a wheelchair and lives at the Simi Valley Care Center, said she often gets help from her daughters when she shops, but it’s difficult to buy gifts for them during the holiday season if they tag along.