Welcome Wagon Ends Home Visits
From Times Wire Reports
Ending a 70-year tradition, the Welcome Wagon will stop sending representatives out to knock on doors and greet newcomers in cities across the country with baskets of coupons, maps and other gifts from local merchants. Instead, new arrivals, along with new parents and newly engaged women, will get a bound directory of coupons mailed to them. Welcome Wagon’s parent, Cendant Corp. of Newark, N.J., blames the rise of two-career households for its dismissal of most of its 2,200 representatives. Welcome Wagon peaked in the 1960s.
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