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Troubled furniture retailer Levitz Corp. plans to reinstate its “You’ll love it at Levitz” slogan, becoming the latest company to revive old advertising. . . . City of Hope said Atlanta-based Grizzard will handle its stepped-up direct marketing. Billings weren’t disclosed. . . . Playtex Products Inc. has agreed to include a “parental presence” in future ads for Cool Colorz Vanishing Sunblock, said a unit of the Better Business Bureau. . . . Dura Lube Corp. has failed to establish that its gas additive is “new” and “revolutionary” and should stop making those claims, a Better Business Bureau unit said. Dura Lube said it disagrees but will take the bureau’s finding into account.
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