Notes
- Share via
Mars Inc. has awarded its Latino advertising business to Zubi, a Miami-based agency specializing in ethnic advertising. Zubi will create ads for M&M;/Mars, the confectionary unit of Mars and Uncle Ben’s Inc., Mars’ U.S. food division. Billings are estimated at $15 million. The first advertising efforts are expected to appear in mid-2000.
More to Read
Inside the business of entertainment
The Wide Shot brings you news, analysis and insights on everything from streaming wars to production — and what it all means for the future.
You may occasionally receive promotional content from the Los Angeles Times.