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Drkoop.com Will Relocate, Cut 45 Jobs

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Bloomberg News

Drkoop.com Inc., a money-losing health Web site, plans to move its headquarters to its Santa Monica office from Austin, Texas, where it will eliminate 45 jobs. The company also will transfer some of its sales force to Philadelphia. The change will help reduce expenses to less than $1 million a month from $8 million a month almost a year ago, the company said. In August, Drkoop.com said it planned no more job cuts after firing 42 people, reducing its staff to 79. Shares of Drkoop.com rose 9 cents to close at 50 cents on Nasdaq.

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