During the last four months, an estimated 10 million motorists tuning in to Highway Radio, broadcasting in Southern California, Las Vegas and Arizona, have had the opportunity to hear traffic safety messages recorded by Albany Police Lt. Bill "Elvis" Palmini.
The Bay Area cop uses original songs to remind motorists to buckle up and to use designated drivers.
"One Way Ride," written by Palmini's former partner, retired Sgt. Art Clemons, contains 14 Elvis Presley hit titles. Palmini uses the persona of Elvis as a spokesman for the program, funded by a state grant.