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ValueClick to Acquire Online Advertising Firm

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From Bloomberg News

ValueClick Inc., an online advertising agency, agreed to buy Fastclick Inc. for $214 million in stock to create the largest online advertising-network company.

Fastclick of Santa Barbara would provide Westlake Village-based ValueClick with more than 9,000 websites reaching more than 112 million Internet users, and the combination would provide about $4 million a year in savings, the companies said.

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