BUSINESS BRIEFING : VIDEO GAMES : Call of Duty sets 1st-day sales mark
Times Wire Reports
Activision Blizzard Inc. sold a record 4.7 million copies of Call of Duty: Modern Warfare 2 on its first day in North America and Britain, taking in $310 million.
The title, released Tuesday worldwide, was available at 10,000 retail locations in the U.S., the company said.
The results topped the first-day sales record held by Take-Two Interactive Software Inc.’s Grand Theft Auto IV, which sold 3.6 million copies globally for $310 million last year.