Advertisement
Business

Photos: Cloud Imperium

Chris Wolak, a cinematic artist for Cloud Imperium, works on a video game in the company's Santa Monica office.

Chris Wolak, a cinematic artist for Cloud Imperium, works on a video game in the company’s Santa Monica office.  (Barbara Davidson / Los Angeles Times)

Small-scale video games have raised as much as a few million dollars through crowdfunding. But “Star Citizen” did something extraordinary: It quickly reached the several-million mark and then blew past it.

Cloud Imperium

Cloud Imperium’s Chris Roberts: “The idea is to make it a huge space playground that you dream of spending time in if you’ve ever watched ‘Star Wars.’”  (Barbara Davidson / Los Angeles Times)

Cloud Imperium

Concept artist Omar Aweidah works in Cloud Imperium’s Santa Monica office. The company’s marketing budget includes large dollops spent on keeping the community engaged, holding live events, producing regular programs on YouTube and Twitch, and pumping out promotional videos.  (Barbara Davidson / Los Angeles Times)

Cloud Imperium

Cloud Imperium Games’ Chris Roberts, center, ends a presentation by inviting team members onstage during Citizen Con in Hollywood this month.  (Jenna Schoenefeld / For The Times)

Business

More From the Los Angeles Times

Most Read in Business

Advertisement