More than 1 million Californians have signed up for Obamacare coverage, making the state a leader nationally in the rollout of the federal healthcare law.
But beyond the broad numbers, the Covered California exchange has faced criticism at times for failing to connect with the state's large Latino population.
Latinos make up about 60% of the state's uninsured residents. They also represent a relatively young and healthy demographic that's needed to balance out the cost of older, sicker policyholders.
Insurers already calculating 2015 premiums as Obamacare kicks in