Apple's right back at it.
A month after introducing new iPhones, Apple invited members of the media to come to its Cupertino headquarters on Oct. 16 for another event.
"It's been way too long," Apple said Wednesday in its as-usual cryptic invitation.
The new version of the OSX operating system, called Yosemite, is expected to be available for download shortly after the event. Apple showed off parts of Yosemite to developers earlier this year and said it would launch publicly in the fall.
Yosemite's look resembles what iPhone users have become used to for the last year, but it's not just about appearance. With Yosemite, iPhones and computers can better pair off to start a call or text conversation on one device and continue it on the other.
Based on leaks from Apple's supply chain, people who closely follow the company also expect to see a faster, thinner and lighter iPad (in both the Air and Mini varieties). The iPads could potentially include features that have been added to the iPhone, like the Touch ID fingertip reader.
Some analysts have argued that tablet sales are nearing a plateau in the U.S. because consumers don't need a new one as often as they do a smartphone. That means financial analysts will be watching to see if Apple refreshes iPads in a way that gets consumers to upgrade, or makes them more affordable for people in developing countries.
Less certain is what upgrades, if any, Apple might offer to its line of laptops and desktops as well as the Apple TV streaming box.