TV star Greg Grunberg brings Yowza mobile coupons to LAX
Hate overpriced airport food?
TV star Greg Grunberg -- of “Heroes” and “Alias” fame -- is bringing his mobile couponing app, Yowza, to LAX through a partnership with HMSHost. The free app, available on iPhones and Android devices, targets travelers by pushing real-time coupons to their smartphones when they’re nearby.
Restaurants that have signed on include Pinkberry, California Pizza Kitchen and La Brea Bakery, and customers can expect to get 20% off a meal or $1 off a pastry when they purchase a coffee drink, Grunberg said in an interview.
Grunberg came up for the idea for Yowza about two years ago when he and his wife were shopping at a Bed Bath & Beyond store and realized that they’d forgotten to bring the retailer’s 20%-off coupon.
“We like to be frugal and save money, and I was like, ‘Why doesn’t someone harness the power of GPS on the phone?’ ” he said.
Beyond the airport, Yowza offers discounts for thousands of retail stores and restaurants around the country including McDonald’s, Dunkin’ Donuts, Big 5 Sporting Goods and Guitar Center. More than 1 million people use the app.
“The majority of people really are looking for a deal right now and looking to save money,” Grunberg said. “It’s a no-brainer -- the stigma [of couponing] is gone.”
Merchants pay a monthly fee to put their offers on the app.