Juicy J offers $50,000 scholarship -- twerking encouraged

Juicy J at the Oscars
Juicy J, from the Memphis rap group Three 6 Mafia, arrives at the 78th Academy Awards at the Kodak Theatre in Hollywood.
(Beatrice de Gea / Los Angeles Times)

Last week Juicy J tweeted that he would be “giving out a 50k scholarships to the best chick that can twerk.”

The veteran emcee, who had a breakout year thanks to a handful of strip club anthems, quickly deleted the tweets. But that hardly meant that he was rescinding the offer. 

Fifty grand is still on the table for any female (no males, please) who wants to compete. So what must one do to enter the contest?

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Well the official entry rules -- which were released on Wednesday courtesy of the rapper’s label, Columbia -- don’t exactly specify twerking as a means to win.

Instead, female fans between the ages of 18 and 25 can enter the competition by creating YouTube videos explaining, or “showing,” why they’re most deserving of the prize.

“Contestants will be judged on their assets and creativity,” the release reads and entries are limited only to females currently enrolled in a two- or four-year accredited college or university.

However, applicants are strongly encouraged to use Juicy’s aptly titled track “Scholarship” as inspiration for their entry videos.


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Again, he’s not flat-out asking women to twerk to get a leg up in the game – but here’s some choice lyrics from the song: “Say you need some extra cash to pay for college with / And it just so happens I got a lot of it / Spin around the pole while you’re doing splits / By the end of the night might earn you a scholarship.” So, it’s likely strong applicants will do more than an offbeat two-step.

Juicy J teamed with shock blog World Star Hip-Hop (clips of street fights and strippers are just as popular as the latest rap videos) to roll out the competition, which, according to the official rules, will be judged on the following criteria: creativity, presentation and appearance, originality and musicality.

The Oscar winner and purveyor of such strip club anthems as “Bandz A Make Her Dance” and “Bounce It” rolled out the competition in support of his major label debut, “Stay Trippy,” which was released Tuesday.

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“As a staunch supporter of education and women in general, Juicy J is committed to improving the opportunities for higher learning,” the announcement read.

Videos will be voted by fans until Sept. 30 with the rapper crowning the winner from among the top 10 fan-voted clips.

Juicy J is also streaming his album online with fans unlocking tracks through a virtual game. The objective? Throwing money at strippers, of course.  


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