Benjamin Moore’s color of the year is Shadow (chip no. 2117-30), a dark purple shade of black amethyst that corresponds to a rich palette of similarly saturated colors.
The name itself is also directional, encouraging homeowners to play with the dramatic contrast of dark and light.
Benjamin Moore creative director Ellen O’Neill announced its color of the year in advance of other color gurus who have traditionally waited until closer to year’s end to unveil their predictions.
Benjamin Moore’s Ellen O’Neill and a team of color specialists determine trends through forecasting research and culture-seeking style safaris that take them around the globe.
The inspiration for the selection of Shadow was everywhere: black booths at a Paris flea market, street life in South Korea.
Forecasters at Benjamin Moore say Southern California’s Arts and Crafts bungalows would present a natural canvas for Shadow.
Benjamin Moore’s color of the year, Shadow (chip no. 2117-30), is a dark purple shade of black amethyst.
Benjamin Moore creative director Ellen O’Neill is shown at the Benjamin Moore Color of the Year Event in Los Angeles.