Self-serve beer on tap
Zpizza franchise owner Maurice Ehrencron, left, watches Lainie Byerly pour herself a beer as Mike Corley does likewise in the Tap Room at Zpizza in Los Angeles.
(Genaro Molina / Los Angeles Times)
Mike Corley, left, and Bret Wells pour their own beers at Zpizza in Los Angeles. The chain wants to sign leases for 20 new self-pour beer locations in Southern California by early next year.
(Genaro Molina / Los Angeles Times)
Mike Corley taps his wristband before choosing the beer he would like to pour himself at Zpizza in Los Angeles. Customers are given a wristband registered to their credit card to use the self-serve beer system.
(Genaro Molina / Los Angeles Times)
Lainie Byerly pours herself a beer at Zpizza in Los Angeles. Self-serve beer systems not only cut labor costs but also boost revenue.
(Genaro Molina / Los Angeles Times)
Bret Wells, left, Mike Corley, Lainie Byerly and Marc Crandell drink beer at Zpizza in Los Angeles. Self-serve beer systems can measure and charge literally by the sip.
(Genaro Molina / Los Angeles Times)
A line of beers and taps wait for customers in the Tap Room at Zpizza in Los Angeles. A wall-mounted, 20-tap system runs about $25,000.
(Genaro Molina / Los Angeles Times)