Veronica Delatorre, 34, center, with her friends Marla Verdugo, 32, left, and Theresa Fulton, 33, right, are the first in line arriving at 9 p.m. Monday to wait in line to be among the first 100 people allowed into the Desigual clothing store in Santa Monica’s Third Street Promenade. (Al Seib/Los Angeles Times)
Ryan Kuperman, 23, from Sherman Oaks celebrates as he finds out he is No. 100 in line at Desigual clothing store at Santa Monica’s Third Street Promenade. The first 100 people dressed in only their skivvies won a one-hour shopping spree for a free two-piece Desigual outfit. (Al Seib/Los Angeles Times)
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100 underwear-clad participants rush for the front door at 9:03 a.m. after waiting in line to be allowed into the Desigual clothing store at Santa Monica’s Third Street Promenade. (Al Seib/Los Angeles Times)
Kristin Yamaka, 26, of Long Beach tries to find the right coat as 100 underwear-clad participants rushed into the Desigual clothing store after doors opened at 9:03 a.m. Tuesday. (Al Seib/Los Angeles Times)
Participants waiting to get into the Desigual clothing store cheer for video cameras. (Al Seib/Los Angeles Times)
