MARC JACOBS BEAUTY

Marc Jacobs Beauty fall 2014 advertising campaign image featuring actress Jessica Lange; courtesy of Marc Jacobs

(Marc Jacobs)

Marc Jacobs

Marc Jacobs Beauty fall 2014 collection ($18-$42) at marcjacobsbeauty.com and sephora.com

(Marc Jacobs)

Marc Jacobs

The vibe: Unconventional "It" girl

Signatures: Sleek chrome packaging; Marc Jacobs logo

Star products: Enamored Hi-Shine Nail Lacquer; Magic Marc'er Precision Pen Eyeliner

Fall poster girl: Jessica Lange, 65, is a cool beauty who's racked up multiple Oscars, Emmys and other awards. In February, Jacobs told Women's Wear Daily that Lange and Meryl Streep "have a sort of strength without any aggressivity, and without it being a discussion about youth."

What's new: Twinkle Pop Eye Stick shadow pens, Kiss Pop Color Stick jumbo lip pencils and Smart Wand Tinted Face Stick concealers that "reimagine portable luxury," according to the company.

TOM FORD BEAUTY

Tom Ford Beauty Flawless Complexion Collection of Traceless Perfecting Foundation, Concealing Pens and Correcting Pens ($44-$80) at tomford.com

(Ted Morrison / Tom Ford Beauty)

Tom Ford Beauty

Tom Ford Beauty Flawless Complexion Collection of Traceless Perfecting Foundation, Concealing Pens and Correcting Pens

Tom Ford Beauty Lip Color lipstick in Negligee, $50 at tomford.com; courtesy of Tom Ford Beauty

(Tom Ford Beauty)

Tom Ford Beauty

Tom Ford Beauty Lip Color lipstick in Negligee

Tom Ford Beauty fall 2014 advertisement featuring model Gigi Hadid.

(Tom Ford Beauty)

Tom Ford Beauty

Beachy blond Gigi Hadid, a Malibu native, is the face of Tom Ford Beauty.

The vibe: Naughty by nature

Signatures: Sophisticated mahogany cases with gold trim, the TF logo

Star products: Lip Color lipsticks in Casablanca and Cherry Lush

Fall poster girl: 19-year-old Malibu native Gigi Hadid, known for her beachy blond curls and curvaceous figure, had a rookie spot in Sports Illustrated's 2014 swimwear edition and posed nude for Tom Ford's Velvet Orchid fragrance ad. She is the daughter of "The Real Housewives of Beverly Hills" star Yolanda Foster.

What's new: Traceless Complexion Collection of foundation and concealing pens; the fall color collection of monochromatic neutrals

GUCCI COSMETICS

Charlotte Casiraghi.

(VALERY HACHE / AFP/Getty Images)

VALERY HACHE / AFP/Getty Images

Gucci's fall poster girl, filmmaker Charlotte Casiraghi, is Princess Grace's granddaughter.

Gucci Lustrous Glow Foundation with SPF 25, available in 18 shades, $65 at select Gucci boutiques, Neiman Marcus and Saks Fifth Avenue stores in mid-October.

(Gucci Cosmetics)

Gucci Cosmetics

Gucci Lustrous Glow Foundation with SPF 25.

Gucci Vibrant Demi-Glaze Lip Lacquer in Iconic Red and 19 other shades, ] $32 at select Gucci boutiques, Neiman Marcus and Saks Fifth Avenue stores in mid-October.

(Gucci Cosmetics)

Gucci Cosmetics

Gucci Vibrant Demi-Glaze Lip Lacquer in Iconic Red.

Gucci Magnetic Color Shadow in Midnight Blue and 18 other shades, $37 at select Gucci boutiques, Neiman Marcus and Saks Fifth Avenue stores in mid-October.

(Gucci Cosmetics)

Gucci Cosmetics

Gucci Magnetic Color Shadow in Midnight Blue.

The vibe: Regal Euro-glam

Signatures: The line, to debut in mid-October, will be identifiable by its gold web-stripe motif on compacts; the interlocking G logo; and a color palette — gold, black, red, ottanio (a blue green), bronze and copper — from the label's fashion collections.

Fall poster girl: Charlotte Casiraghi of Monaco, a film producer and avid equestrian who happens to be the granddaughter of the late Princess Grace. The company describes Casiraghi, 28, as "sophisticated, successful and iconic."

What's new: The entire collection, which includes cosmetics for eyes, face, lips and nails, makeup brushes and skin-care products

TORY BURCH BEAUTY

Tory Burch cosmetics collection ($32-$48) at toryburch.com.

(Tory Burch Beauty)

Tory Burch Beauty

Designer Tory Burch.

(Noa Griffel)

Noa Griffel

Designer Tory Burch.

The vibe: Country club chic

Signatures: Tangerine cases and gold fretwork, the double-T logo, natural hues

Star products: Lip Color in Ramble on Rose ; Lip & Cheek Tint in Cat's Meow

Poster girl: The petite 48-year-old blond designer gives herself face time as star of the advertising campaign for her namesake fragrance, launched in conjunction with the beauty line, which she describes as "tomboy meets feminine."

What's new: Gift-driven holiday items, coming in October

MICHAEL KORS BEAUTY

Michael Kors Sexy Rio de Janeiro eau de parfum, from $55 at macys.com. Michael Kors nail lacquer in Bossa Nova, $18 at Michael Kors boutiques and macys.com.

(Michael Kors Beauty)

Michael Kors Beauty

Michael Kors Sexy Rio de Janeiro eau de parfum and nail lacquer in Bossa Nova.

Michael Kors bronzing powder in Flush, $50 at Michael Kors boutiques and macys.com.

(Michael Kors Beauty)

Michael Kors Beauty

Michael Kors bronzing powder in Flush.

Michael Kors with Karmen Pedaru waves to guest after the fashion show for a picture after The Michael Kors Jet Set Experience fashion show.

(Kevin Lee / Getty Images for Michael Kors)

Kevin Lee / Getty Images for Michael Kors

Michael Kors with Karmen Pedaru in Shanghai. He calls her look "sporty, sexy chic."

The vibe: Jet-set panache (real or imagined)

Signatures: Radiant gold cases with the "Michael Kors Est. 1981" logo; themed capsule collections that include color cosmetics and a signature fragrance

Star products: Bronze Powder in Glam; Nail Lacquers in Bombshell and Scandal

Fall poster girl: Karmen Pedaru, 24, is a natural athlete who once played goalie for Estonia's national soccer team. Kors has described her look as "sporty, sexy chic."

What's new: A limited-edition Sexy Rio de Janeiro collection, with eau de parfum; Lip Luster in new golden-nude Bubbly; Nail Lacquer in new gold Bossa Nova

BURBERRY MAKE-UP

Burberry Make-Up fall 2014 advertising campaign image, featuring British model Matilda Lowther.

(Dan Medhurst / Burberry)

Dan Medhurst / Burberry

Burberry Make-Up is going with fresh-faced Matilda Lowther for fall.

Burberry fall-winter 2014 Runway Nail Collection, $126 for six-piece nail polish set at select Burberry boutiques and burberry.com.

(Burberry)

Burberry

Burberry fall-winter 2014 Runway Nail Collection

Burberry Complete Eye Palette in Nude Blush No. 12, $59 at select Burberry boutiques and burberry.com; courtesy of Burberry

(Burberry)

Burberry

Burberry Complete Eye Palette in Nude Blush No. 12

Burberry Fresh Glow Fluid Luminous Base primer, $48 at select Burberry boutiques and burberry.com; courtesy of Burberry

(Burberry)

Burberry

Burberry Fresh Glow Fluid Luminous Base primer

The vibe: Girl next door

Signatures: Smoky metallic cases, iconic plaid pattern on powders, natural colors

Star product: Fresh Glow Luminous Fluid Base primer

Fall poster girl: British model Matilda Lowther, an 18-year-old known as "Bambi" to friends, is a fresh-faced, blue-eyed brunet with pillowy lips who first walked the runways in September 2013; her boyfriend is fellow Burberry model and actor Jamie Campbell Bower.

What's new: Nail polish hues, including plum Elderberry, at left, from the fall runway; Complete Eye Palettes in Nude Blush and Slate Blue

[NEXT] Putting on the glitz for a glam night out

(Los Angeles Times)

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